# 3.6 Potentials Potentials are starting points for negotiations. The module is organized with filters and information cards. Within the main information, a Potential must be correlated with a Company / Contact (so that the commercial information flow is complete). The relations menu gives access to the data of related modules. As usual, a relation can be added by pushing the relevant button [![2.1 [8].PNG](https://usermanual.vtenext.com/uploads/images/gallery/2022-06/scaled-1680-/2-1-8.PNG)](https://usermanual.vtenext.com/uploads/images/gallery/2022-06/2-1-8.PNG). For example, from a Potential it is possible to progress to the next stage of the sales cycle by creating a Quotation, which is automatically correlated with the Potential / Account information. [![3.6 [1].PNG](https://usermanual.vtenext.com/uploads/images/gallery/2022-07/scaled-1680-/3-6-1.PNG)](https://usermanual.vtenext.com/uploads/images/gallery/2022-07/3-6-1.PNG) *Potential Detail* *[![3.6 [2].PNG](https://usermanual.vtenext.com/uploads/images/gallery/2022-07/scaled-1680-/3-6-2.PNG)](https://usermanual.vtenext.com/uploads/images/gallery/2022-07/3-6-2.PNG) The image above shows a Quotation related to a Potential*
**Organizational layout of related modules** | ||
Conversations | Notes | PDF Maker |
Documents | Activities (Calendar) | Tasks (Calendar) |
Products | Contacts | Quotes |
Sales Orders | Services | Messages |
Account | Processes |